ABOUT

INNOVATIVE.

Life is too short to do something that doesn't bring you joy.

EMPOWERMENT.

We are all perfectly imperfect beings and shouldn't be afraid to show our flaws.

FREEDOM.

You are in control of your thoughts, actions, and destiny.

Meet the Founder

Hi, I'm Briana!

With 7 years of experience running a 6-figure lash and brow business, I combine cutting-edge beauty trainings with powerful energetics and proven business strategies. Whether you’re wanting to master lash and brow techniques or learning to align your energy and scale your business, I’m here to help you grow with confidence. Together, we’ll transform your skills, mindset, and strategy to build a thriving, aligned beauty empire.

At Lucid Beauty, we’re redefining the industry with innovative, high-quality training that stands apart from any other academy. Our mission is to empower you with exceptional education and unwavering support, ensuring your success every step of the way.

MY STORY

I haven’t always been a 6 figure beauty business owner. I didn’t come from money, or marry rich (still in my dating era).

I started Lucid Beauty 7 years ago out of a spare bedroom of my mother in law to be’s house. I was a nursing student drop out, brand new teen mom and working an underpaid, exhausting 9-5 job.

I’ve always had a love for beauty and a passion for helping people. When I became a mom I realized I couldn’t do the 9-5 schedule, come home being burnt out & being frustrated beyond recognition over the financial strain was not a good look for me. I had to make a change. I had no business knowledge, no college degree, no money to invest. I started saving and jumped into the first lash course I could find. Everyday after that course I was practicing my new skill.

ind you the courses were a-lot less comprehensive 6 years ago so I completely went into running a business and social media marketing blind. Through trial and error (lucky for you!) I can happily say that moment of deciding to take action and have faith in myself worked!!!! Not even a year later I quit my 9-5, I rented my first commercial space and hit my first 5 figures!

7 years later and consecutive 6 figures later, I have a burning passion for helping inspiring and established lash artist's quit their 9-5 and create their own 6 figure beauty business.

I want to empower YOU, yes you reading this, to trust yourself, believe you have this burning desire for more for a reason, and follow that passion. & I want to help you get there! So jump into my world and do me a favour? Never downgrade your dreams, just upgrade your beliefs babyy.

"Being taught brow lamination’s with Briana was an absolute dream!
She is an amazing teacher! Briana made sure to explain everything in the course so clearly, making me feel so confident when doing brows!
If you are thinking of taking one of her courses 10/10 recommend! She is the best!"

- Lindsay

"Recently did a lash training here!!! Briana is amazing and was the best teacher! She showed me a bunch of different techniques that helped a lot and also gave me some amazing feedback. I definitely recommend taking a lash and brow course at Lucid Beauty if you are into the beauty industry you will love it!!! "